Wednesday, October 15, 2008

Take That Chip Caray.



The relevance of the Nielson ratings has dwindled recently. Fewer people watch television when it first airs; instead catching the program on the Internet or watching later on DVR. One area of television programming, however, hasn't been as affected by DVR: Sports. Who watches a game after it's over?



The ratings for the ALCS have come in and they don't bear glad tidings for TBS. Just under five million people tuned in for the game on Monday night. Undoubtedly, these were not the numbers hoped for by Blackberry, Pfizer, and whoever the third major sponser is (for the life of me I can't remember-probably because I've muted the television by the end of the first inning during every game). Could it be because Tampa Bay may be able to get thirty thousand people to trek to St. Petersburg but getting them to watch baseball on television is a wee bit harder?


So Chip, how much do you want to bet that most of the people watching are Sox fans? Hmm? Did you not realize that those people you seem to make every effort to antagonize are the majority of your audience? And how much do you want to bet that they've muted you pretty early in the game, thereby cancelling out the advertising that your sponsers paid so dearly for? What no response? So shut it. Thanks.

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